KW Luxury Qualifying Properties
- Online Resources
- Private Facebook Networking Group
- MAPS Mastery Coaching for Luxury
- Luxury Branding and Style Guide
- Luxury Real Estate Signs
- Enhanced Syndication
- Property Marketing on Instagram
- $1M+ Properties
- Luxury Merchandise
- Luxury Templates & Designs
KW Luxury Qualifying Properties Cost
Complimentary
KW Luxury Earn-in Agents
All complimentary benefits available to market KW Luxury Qualifying Properties PLUS:
- Luxury Agent 30-60-90
- Luxury Referrals in Command
- Luxury Event Calendar
- Annual Luxury Symposium
- In-Person Masterminds
- Luxury Receptions
- Luxury Zoom Masterminds
- Monthly Luxury LORE
- Four Essential Pillars to Grow Your Luxury Business
- Orientation
- Access to Michael Lewis Marketing: Agent LuxSuite ($200)
- Agent LuxSocial ($100)
- Luxury Buyer & Seller Presentations • Monthly Luxury Social Media Toolkit • Client Facing Luxury Site
KW Luxury Earn-in Membership Cost
Complimentary for Earned-in KW Luxury Members
KW Luxury Pro Members
All complimentary benefits available to market KW Luxury Qualifying Properties and all complimentary resources for KW Luxury Earn-In Agents PLUS:
Relationship and Referral Directory:
- Exclusive Access to Private KW Luxury Pro Referral Directory
- Exclusive Access to Private KW Luxury Pro WhatsApp Channel
- Exclusive Access to Private KW Luxury Pro Facebook Group
- 50% Off Agent LuxSuite ($200 Value)
- Opportunity to Have a Luxury Property Boosted Ad on WSJ & Mansion Global ($500 Value)
Learning Opportunities:
- Complimentary Access to 12 In-Person KW Luxury Pro Speaker Series + Agent Masterminds
- Exclusive Access to Virtual Luxury Pro Speaker Series Broadcast and Mastermind Digital Library
- Exclusive Access to 12 Virtual Monthly Member Mixers
- Priority Registration and Key Placement at Family Reunion’s In-Person Mastermind
- Priority Registration and Key Placement at Mega Camp’s In-Person Mastermind
- Priority Registration for KW Luxury Symposium
- Complimentary admission to one in-person “Four Essential Pillars to Grow Your Luxury Business” after 90th Day of KW Luxury Pro Membership
- Pro Circles at in person Masterminds (production tiers)
Events and Experiences:
- Complimentary Reception for KW Luxury Pro Members at Family Reunion
- Complimentary Reception for KW Luxury Pro Members at Mega Camp
KW Luxury Pro Cost
$250 / month
Frequently Asked
Questions
How is a luxury property defined?
KWRI defines the minimum price point for luxury sales as the top 10% of transactions within a county. If the county’s top 10% of transactions falls below $700,000, the standard will automatically default to $700,000.
Regional leadership may accept the definition of the top 10% set by KWRI, or they may decide to increase it. However, they cannot lower the standard.
What are the qualifications to become an earn-in Luxury agent?
Consideration for the KW Luxury earn-in community requires agents to close a minimum of four transactions in the past 24 months at the luxury threshold set by regional leadership. Please reach out to your local market center leadership to confirm the threshold for your area. After the initial 24-month period, we re-evaluate your luxury qualifications annually. On each subsequent year, we check that you have closed the minimum number of transactions as specified by your local leadership looking back at the immediately preceding 24 months.
What areas does KW Luxury serve?
KW Luxury serves the U.S., Canada, and spans five continents.
How can I connect with a KW Luxury agent?
Search for an agent by name or location
Are luxury marketing materials available for agents who have not earned in?
For Keller Williams agents with a qualified luxury listing who have not yet earned-in, we provide luxury property branding materials and listing syndication to luxury sites.
How much does it cost to become a KW Luxury Agent?
There is no fee to earn-in to the KW Luxury program and access the exclusive benefits and resources – you truly earn it! For Keller Williams agents with a qualified luxury listing who have not yet earned-in, we provide luxury property branding materials and listing syndication to luxury sites.
How can I contact the KW Luxury team?
Email luxury@kw.com.
What is the difference between a luxury property, a luxury agent, and a Luxury Pro member?
Agents with KW Luxury qualifying properties receive complimentary property benefits including syndication and marketing collateral for your listings.
KW Luxury earn-in agents close four properties within two years, and receive complimentary tools and benefits available on the Luxury Hub.
KW Luxury Pro members pay $250/month for an exclusive membership.